“The IFF/CFE Program provides an incredible platform for Indonesian designers to internationalise our brand. The mentors who were assigned to the program are extremely professional, experienced and helpful. They taught us how to reassess our own brand and business structure.
Analysing our identity and differentiation proved to be crucial in positioning our label in the international market. We became aware of our own potential and the program helps us learn how to maximize our strengths and manage our weaknesses.
So far the overall experience has been invaluable and we are very grateful to be able to participate in this program.” – Paulina Katarina